Keys to Success, From Apple Designer
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Keys to Success, From Apple Designer

Keys to Success, From Apple Designer

Jonathan Ive

Love this quote from newly knighted Apple design chief Jonathan Ive:

“We’re keenly aware that when we develop and make something and bring it to market that it really does speak to a set of values. And what preoccupies us is that sense of care, and what our products will not speak to is a schedule, what our products will not speak to is trying to respond to some corporate or competitive agenda. We’re very genuinely designing the best products that we can for people.”

Amazing.

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